Growth Hack

Have you made it to releasing your 50th podcast episode? What about your 100th episode?

If you've reached or are close you know how much work is required on a weekly basis.

So why would taking a break be a hack? Well we bring on Kyla Carneiro, an ex-Spotify producer and podcaster who has had a show for seven years to teach us the magic of taking a break on your podcast. 

Kyla has worked on Spotify shows like Living and Learning wi...

As the internet has sophisticated itself, marketers have had to as well but it seems like all the conversation is around algorithms.

What is the latest algorithm hack? And while yes there are tricks we can do to improve views, conversions, clicks we've been losing what it means to market and create content for humans.

On this episode of Growth Hack we bring on Paige Worthy. Paige helps brands sell without feeling icky about their...

How many visits does it take for your customer to convert? I bet it's more than 5 visits and probably more like 10 to 20 before a customer takes action.

As the internet gets busier and we become more distracted we don't buy things without research and interruptions. This has landed us in a place where we need several more touchpoints to get consumers to buy. 

On this episode of Growth Hack we bring on Cody Bramlett to teach u...

Well it’s been quite a journey over the last two years. Sometimes you do something for so long you don’t realize what you’ve accomplished.

This episode isn’t a Growth hack. It’s a reflection and a thank you to our listeners. Without you we couldn’t have made it this far.

Right now we are planning and recording some amazing episodes but we want to hear from you!

What topics haven’t we covered and what do you want to hear about!

Reach ou...

Why does a customer buy from you? This is probably one of the most critical questions you can ask yourself about your business.

Just in that one question alone is several key things you need to consider like who is your customer and what obstacles do they face.

On today's episode of Growth Hack we bring on Ryan Rhotem to share an exercise he has developed to help you answer these critical questions.

Ryan is the proprietor of The D...

We all want people to listen to our podcast. We work so hard on them and dedicate a ton of time getting them right. The reality is most people only tune in for a few minutes. So what’s the deal? Is our content not good enough? Why do people listen to Joe Rogan’s podcast for over two hours?

Well on today’s episode of Growth Hack we bring on Martha Little to teach us how to make a podcast that people actually want to listen to all the...

If you have considered starting a LIVE Show or want to know if a LIVE Show is right for you, you’ll want to tune in to this episode.

We will go over what’s involved in making a LIVE Show and how to be successful at it. 

On this episode of Growth Hack we bring on Kirk Nugent to talk LIVE Shows.

Kirk has reinvented how small businesses and entrepreneurs reach the world. Whether he is engaged in one-on-one training or he’s captivating au...

Academic studies? What does that have anything to do with moving the needle in your business?

Okay, bare with me here you’ll want to listen to this episode.

Well as it turns out there's a lot of research being done in the academic field that has correlation in the business world. You may ask why haven’t we heard about it?

Well the simple answer is that who reads academic studies? People in the academic field. Business people don’...

Have you ever heard of Microsoft’s Power BI? Did you know there are people using it to squeeze out the best results out of paid social campaigns?

Power BI is an interactive data visualization software product developed by Microsoft with primary focus on business intelligence and we bring on Corey Henke to tell us how he does it.

Cory is no stranger to the importance of finding creative strategies for online engagement. He’s an expert...

Slogans feel like an afterthought.

They are just one of those things that you forget about doing and then rush when you actually need one. On this episode of Growth Hack we bring on Michelle Mazur to talk slogans and why they matter.

Michelle combines the tools of successful social movements with the qualitative research skills she earned in her communications PhD to help business owners craft their powerful, captivating message. 

The...

Influencer Marketing is one of the most played out tactics in digital. Influencers posting with a picture of a product is what we usually think about when it comes to influencer marketing.

Users can see it coming a mile away. It feels so forced and unnatural. So does that mean influencer marketing doesn’t work?

The short answer is yes it does but it now requires creativity to make it work. 

On this episode of Growth Hack we bring on T...

Getting online users to give you their information has been substantially harder over the last few years. Personally I always think to myself oh great just another place I need to unsubscribe from.

Well on this episode of Growth Hack we bring on Robert Rose to teach us the ways we can get users to want to give up their info!

Robert has more than 30 years of experience in digital marketing, and the strategic use of content to drive be...

As marketers we are consumed with algorithm chasing. I mean this podcast is all about it! 

When it comes to LinkedIn I’ve met many people who use many different strategies.

On this episode of Growth Hack we bring on Judi Fox and she tells us to stop chasing the LinkedIn Algorithm.

Judi started her career as a chemical engineer in 1999 by 2008 when the financial crisis hit she learned the POWER of LinkedIn to quickly network to another...

Have you ever looked up something on YouTube? I hope the answer is duh, hasn’t everyone?

There are 1 billion YouTube views per day so, why isn’t your business on YouTube?

On today's episode of Growth Hack we bring on Derral Eves to talk Why YouTube and the How.

Derral is the CEO of Creatus, a video marketing and strategy company. Derral consults some of the biggest YouTubers in the world. He has helped 27 YouTube channels go from ...

We all want our ads to perform better. What’s the secret?

The secret is pretty straightforward have a strong offer. You may think you have a strong offer but is it converting? It’s all about testing, you need to test different offers.

On this episode of Growth Hack we bring in Rahul Alim to talk strong offers aka lead magnets.

Rahul is the founder of Custom Creatives, a Digital Marketing Agency that connects companies with their dream...

Humor causes people to remember information better. Think about your favorite Super Commercials. You probably remember the funny ones.

Well, there's a reason for this. But since this podcast isn’t dedicated to the psychology of marketing we will stay away from the Why and talk about using humor to increase your campaign results.

On this episode of Growth Hack we bring on Lianna Patch. Lianna is a conversion copywriter and comedia...

The Privacy Movement has changed marketing forever. Our ability to track results continues to dwindle.

These technologies aim to protect people's privacy online. From iOS 14 to Google’s new Privacy Sandbox what has led us down this path?

It’s always one of those stories that one person ruined it for all of us. Well today on Growth Hack we bring on Simon Poulton to talk to us about the past and what the future holds for tracking m...

I’m not one to brag or self promote my wins but man am I damn proud of celebrating our one year anniversary for the podcast. This is our 52nd episode and I want to thank our producer and post production team for all the hard work! It really does take a village! 

Okay, now to why you are here… The Consumer Journey… We’ve talked about this back in episode six but today we bring on an amazing guest to help us look at the consumer journ...

Have you hired a marketing agency before? There's a good chance that you haven’t been happy with the results or outcome.

It’s said that digital marketers are worse than used car salesmen. Now as a digital marketer myself that's a painful to hear but honestly a truth in the industry.

There are many bad actors in the industry but I’ve distilled this down to one key factor. Deliverables vs outcome. Foundationally this is the key...