17 episodes

Imagine having a marketing coach, consultant and accountability partner all wrapped up in one podcast. That's exactly what you get when you listen to the Marketing Hotline with Kelsey Reidl and her guests as they discuss topics such as how to stand out on Social Media, how to attract your ideal clients, growing an Email List, and anything else related to Marketing and Growth!

The Marketing Hotline | Marketing Podcast for Small Business Kelsey Reidl | Business & Marketing Coach

    • Business

Imagine having a marketing coach, consultant and accountability partner all wrapped up in one podcast. That's exactly what you get when you listen to the Marketing Hotline with Kelsey Reidl and her guests as they discuss topics such as how to stand out on Social Media, how to attract your ideal clients, growing an Email List, and anything else related to Marketing and Growth!

    Find Clients Using These 3 Easy Marketing Strategies

    Find Clients Using These 3 Easy Marketing Strategies

    Welcome to The Marketing Hotline, where you leave us a message asking YOUR burning marketing-related questions. We pick up your call and do our best to help you become a Master Marketer (or at the very least, to help you figure out how to make more genuine connections with your dream clients).



    Are you looking for ways to find more clients? If so, you're in luck. There are a number of easy marketing strategies you can use to attract more business. In this podcast episode, we'll outline three of the best methods. So listen in and start attracting more clients today!



    For more visit...

    https://www.visionarymarketingcourse.com/

    OR Send us a DM with YOUR question https://www.instagram.com/themarketinghotline/

    Listen on your podcast app of choice https://link.chtbl.com/marketinghotline


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    Send in a voice message: https://podcasters.spotify.com/pod/show/themarketinghotline/message

    • 18 min
    Wordle: The Viral Marketing Success Secrets You Can Learn From This Chart-Topping App

    Wordle: The Viral Marketing Success Secrets You Can Learn From This Chart-Topping App

    Welcome to The Marketing Hotline, where you leave us a message asking YOUR burning marketing-related questions. We pick up your call and do our best to help you become a Master Marketer (or at the very least, to help you figure out how to make more genuine connections with your dream clients).

    When it comes to marketing, there's always something new to learn.

    And often, the most successful marketing strategies come to us by studying the success of existing brands and high-growth companies.

    That's why today’s episode of The Marketing Hotline is all about Wordle. We were intrigued about the recent success of this app that has achieved massive success through word-of-mouth marketing.

    In this episode, we'll explore what makes Wordle so special and how you can use its success secrets to improve your own marketing efforts. Stay tuned!

    In this episode, Kelsey & Alex are sitting down to talk about the recent viral success of the word app, Wordle.

    Kelsey breaks down 3 Marketing Strategies that Wordle is doing well, including:


    Establish a Memorable Brand Name
    Use Natural Scarcity to your Advantage
    Focus on Shareability & Word Of Mouth

    For more visit...

    Send us a DM with your Burning Marketing Questions: https://www.instagram.com/themarketinghotline/

    Listen to The Marketing Hotline on your podcast app of choice https://link.chtbl.com/marketinghotline

    Also,

    1 - Join our 📧  weekly newsletter & steal the tools, templates & strategies that help me run my 6-figure Online Business. Click here to add your email.

    2 - How ❌ NOT to suck at Social Media: Read our Visionary Method Blog for tips on Reviving Dead Facebook Groups, TikTok Video Ideas and How to HOOK your readers into your content!

    3 - Marketing isn’t your expertise, it’s mine! 📈 Learn more about how a Private Marketing Coach can help you take your business to the next level.


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    Send in a voice message: https://podcasters.spotify.com/pod/show/themarketinghotline/message

    • 14 min
    5 Ways to Revive Your Dead Facebook Group

    5 Ways to Revive Your Dead Facebook Group

    Learn how to revive your dead Facebook group with these five tactics, including hyper focusing the group and creating (more) engaging content. I have all the juicy tips for you inside of this episode!

    Find Kelsey on Instagram

    Follow The Marketing Hotline on Instagram


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    Send in a voice message: https://podcasters.spotify.com/pod/show/themarketinghotline/message

    • 17 min
    A simple 3 step exercise for revamping your Marketing Strategy

    A simple 3 step exercise for revamping your Marketing Strategy

    Imagine having a marketing coach, consultant and accountability partner all wrapped up in one podcast. That's exactly what you get when you listen to the Marketing Hotline with Kelsey Reidl and her guests as they discuss topics such as how to stand out on Social Media, how to attract your ideal clients, growing an Email List, and anything else related to Marketing and Growth!

    Welcome to The Marketing Hotline, where you leave us a message asking YOUR burning marketing-related questions. We pick up your call and do our best to help you become a Master Marketer (or at the very least, to help you figure out how to make more genuine connections with your dream clients).

    In this episode, Kelsey and Alex dissect what to do if you're feeling lost when it comes to marketing your business! 

    This 3-step exercise will help you get started!

    Let’s dive in!

    For more visit...

    https://www.kelseyreidl.com/blog/category/Marketing

    OR Send us a DM with YOUR question https://www.instagram.com/themarketinghotline/

    Listen on your podcast app of choice https://link.chtbl.com/marketinghotline




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    Send in a voice message: https://podcasters.spotify.com/pod/show/themarketinghotline/message

    • 15 min
    What is Business Positioning Statement? (& How to Write Yours!)

    What is Business Positioning Statement? (& How to Write Yours!)

    Imagine having a marketing coach, consultant and accountability partner all wrapped up in one podcast. That's exactly what you get when you listen to the Marketing Hotline with Kelsey Reidl and her guests as they discuss topics such as how to stand out on Social Media, how to attract your ideal clients, growing an Email List, and anything else related to Marketing and Growth!

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    Everyday, people choose to spend money with your business for a REASON.

    Do you know what that reason is?

    Are you clear on that thing that sets you apart from your competitors?

    My guess is that many of you listening are thinking, well I kinda know… I think… I could figure it out. But without clear positioning right now, you are leaving money on the table while your customers choose to work with a competitor, because they don’t know what sets you apart.

    Let’s not let that happen any longer.

    April Dunford is a A globally recognized leader in positioning and she has a deep curiosity about what makes the difference between a winning product and a loser. And she’s here today to share exactly how we can ALL become winners, through proper positioning.

    Be sure to grab a copy of April’s book, Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It anywhere books are sold and head to https://www.aprildunford.com/ for all her work.

    We talk about:


    Why positioning is so important for growing your business
    The 5 components of effective position
    The 10 step process to writing your positioning statement and how to use it
    The most important parts of your statement and specific tips on how to write it
    Why niching down is actually doing to help you reach MORE people
    How she determined and packaged up her unique methodology
    April's favourite marketing books (they are must-reads!)

    Mentioned in the show:


    IBM
    UofT
    U Waterloo
    Jobs to be done interview
    Clayton christiansen
    Product line growth
    The original book on positioning - Positioning: The Battle for Your Mind. Book by Al Ries and Jack Trout
    The challenger sale

    April Dunford’s 5 Components of Effective Positioning:


    Competitive alternatives
    Unique attributes
    Value
    Target market characteristics
    Market category

    p.s. Whenever you're ready, here are 3 ways we can work together:

    1. 📧 Subscribe to our weekly recap emails, where I summarize key takeaways from our Podcast Guests: Pop your email in here so you don’t miss these EPIC takeaways >>

    2. 🎧 Take your Marketing Strategy to the NEXT LEVEL with free marketing advice from Top Experts: Click here to Subscribe to our Marketing Podcast, The Marketing Hotline >>

    3. 😊 Work with me one on one! If you’re looking for Business or Marketing Coaching, I’ve got a few spots to take on private 1:1 clients who are ready to launch their online business and/or create a comprehensive marketing strategy that reaches more clients 📌 APPLY NOW >> https://kelseyreidl.typeform.com/to/UAxrZo



    More >> https://www.kelseyreidl.com/blog/category/Marketing


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    Send in a voice message: https://podcasters.spotify.com/pod/show/themarketinghotline/message

    • 48 min
    How NOT to Suck at Email Marketing

    How NOT to Suck at Email Marketing

    Imagine having a marketing coach, consultant and accountability partner all wrapped up in one podcast. That's exactly what you get when you listen to the Marketing Hotline with Kelsey Reidl and her guests as they discuss topics such as how to stand out on Social Media, how to attract your ideal clients, growing an Email List, and anything else related to Marketing and Growth!

    Welcome to The Marketing Hotline, where you leave us a message asking YOUR burning marketing-related questions. We pick up your call and do our best to help you become a Master Marketer (or at the very least, to help you figure out how to make more genuine connections with your dream clients).

    In this episode, Kelsey is doing a solo episode on the topic of Email Marketing.

    We know that you’re all looking for Email Growth Strategies and List Building Techniques, so we thought it would be fun to do a whole episode devoted to some quick and easy ways that you can NOT SUCK at Email Marketing.

    Or, put more simply, how to be a Master Email Marketer.

    Are you ready to conquer your email list, once and for all?

    Let’s dive in!

    In this episode, we talk about:


    Why it’s important to send emails at a regular cadence (& not just when you’re trying to sell them something!)
    Be a scientist and experiment with your email content + suggestions for types of content
    Treat your emails as a conversation rather than just shouting at your subscribers
    Improve your subject lines so that people actually open & read your emails!
    Start sucking, because you don’t get really great at something without sucking first :)

    Tools & apps mentioned in the show:


    Jarvis.ai
    FloDesk

    For more visit...

    https://www.kelseyreidl.com/blog/category/Marketing

    OR Send us a DM with YOUR question https://www.instagram.com/themarketinghotline/

    Listen on your podcast app of choice https://link.chtbl.com/marketinghotline


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    Send in a voice message: https://podcasters.spotify.com/pod/show/themarketinghotline/message

    • 13 min

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