26 min
B Corp bourbon: Maker's Mark MD Rob Samuels on whiskey sustainability & more Drinks Adventures - Wine, beer, whisky, gin & more with James Atkinson
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A podcast for lovers of wine, beer, liquor (incl. whisky, whiskey, bourbon, vodka tequila etc) and cocktails, Drinks Adventures hosts wine makers, brewing and distilling experts, sommeliers, bartenders & more.B Corp is a certification program that measures a company’s entire social and environmental impact.There are now more than 4000 Certified B Corporations around the world, several of which we’ve featured on this podcast: Sipsmith Gin, Stone & Wood Brewing Company, and South Australian winery Unico Zelo.In February, Maker’s Mark joined this elite group of businesses. It’s the first distillery in Kentucky and the largest distillery in the world to achieve B Corp certification.And in this special episode of the Drinks Adventures podcast – produced with the support of Maker’s Mark – you’re going to hear about some of the environmental initiatives it’s undertaken to safeguard the future of bourbon, which of course is ultimately an agricultural product.You may also like:
The NBA’s wine obsession, with Baxter Holmes of ESPN: S10E1
UK wine writer Matthew Jukes on non-alc wine & more: S12E1
Brewing legend Chuck Hahn's 50-year global brewing odyssey: S11E2
Iconic cocktails: Julio Bermejo, creator Tommy’s Margarita cocktail: S4E8
We’re joined this episode by Rob Samuels, an eighth generation whiskey maker and the grandson of Maker’s Mark founder, Bill Samuels Senior.And also with us is Trent Chapman, marketing director Oceania for Beam Suntory, Maker’s Mark’s parent company.Later on in the interview, we cover the ingredients and production practices that underpin the Maker’s Mark style, and the evolution of the bourbon industry in Kentucky, where ten new distilleries opened in 2021.The B-Corp milestone comes as Maker’s Mark continues its rapid growth in markets such as Australia.The distillery released a new expression, Maker’s 46, in 2010. But the international growth has largely been driven by classic Maker’s, which for almost 60 years was the only whiskey it produced.I asked Rob first up about the significance of this singular focus by Maker’s, at a time when many of its peers are seemingly bringing out new whiskies every other week.More must-listen episodes:
Two Paddocks wine with Sam Neill, pinot noir obsessive: S6E6
Wine critic Jancis Robinson on the changing world of wine: S4E4
Brewing historian Tara Nurin, and beer sensory expert Briony Liebich: S11E6
Cocktails meet coffee with Mr Black Spirits: S8E5
Tags: gin, distilling, distillery, distiller, liquor, craft spirits, cocktail, cocktails, drink, drinks, wine, winemaking, winemaker, viticulture, beer, craft beer, brewing, agave, tequila, mezcal, bartender, bartenders, sommelier, sommeliers, cicerone, whisky, whiskey, cognac, bourbon, vodka, vineyard, mixology
A podcast for lovers of wine, beer, liquor (incl. whisky, whiskey, bourbon, vodka tequila etc) and cocktails, Drinks Adventures hosts wine makers, brewing and distilling experts, sommeliers, bartenders & more.B Corp is a certification program that measures a company’s entire social and environmental impact.There are now more than 4000 Certified B Corporations around the world, several of which we’ve featured on this podcast: Sipsmith Gin, Stone & Wood Brewing Company, and South Australian winery Unico Zelo.In February, Maker’s Mark joined this elite group of businesses. It’s the first distillery in Kentucky and the largest distillery in the world to achieve B Corp certification.And in this special episode of the Drinks Adventures podcast – produced with the support of Maker’s Mark – you’re going to hear about some of the environmental initiatives it’s undertaken to safeguard the future of bourbon, which of course is ultimately an agricultural product.You may also like:
The NBA’s wine obsession, with Baxter Holmes of ESPN: S10E1
UK wine writer Matthew Jukes on non-alc wine & more: S12E1
Brewing legend Chuck Hahn's 50-year global brewing odyssey: S11E2
Iconic cocktails: Julio Bermejo, creator Tommy’s Margarita cocktail: S4E8
We’re joined this episode by Rob Samuels, an eighth generation whiskey maker and the grandson of Maker’s Mark founder, Bill Samuels Senior.And also with us is Trent Chapman, marketing director Oceania for Beam Suntory, Maker’s Mark’s parent company.Later on in the interview, we cover the ingredients and production practices that underpin the Maker’s Mark style, and the evolution of the bourbon industry in Kentucky, where ten new distilleries opened in 2021.The B-Corp milestone comes as Maker’s Mark continues its rapid growth in markets such as Australia.The distillery released a new expression, Maker’s 46, in 2010. But the international growth has largely been driven by classic Maker’s, which for almost 60 years was the only whiskey it produced.I asked Rob first up about the significance of this singular focus by Maker’s, at a time when many of its peers are seemingly bringing out new whiskies every other week.More must-listen episodes:
Two Paddocks wine with Sam Neill, pinot noir obsessive: S6E6
Wine critic Jancis Robinson on the changing world of wine: S4E4
Brewing historian Tara Nurin, and beer sensory expert Briony Liebich: S11E6
Cocktails meet coffee with Mr Black Spirits: S8E5
Tags: gin, distilling, distillery, distiller, liquor, craft spirits, cocktail, cocktails, drink, drinks, wine, winemaking, winemaker, viticulture, beer, craft beer, brewing, agave, tequila, mezcal, bartender, bartenders, sommelier, sommeliers, cicerone, whisky, whiskey, cognac, bourbon, vodka, vineyard, mixology
26 min