Marketing Against The Grain

4.8 (354)
MARKETING
UPDATED SEMIWEEKLY

Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Hubspot's SVP of Marketing), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.

See All (349)

TRAILER

Introducing: Marketing Against The Grain

Welcome to Marketing Against The Grain. Co-hosted by HubSpot’s CMO and SVP of Marketing, Kipp Bodnar and Kieran Flanagan. Each week, you’ll get a seat at the table with Kipp and Kieran as they take you behind the scenes and into the discussions with the sharpest minds in marketing & growth (like Ross Simmonds, Mayur Gupta, and Alex Lieberman), who are doing things differently to grow their businesses. Tune in to Marketing Against The Grain for weekly wisdom — unfiltered, unvarnished, and like no one else tells it to you. They’ll be leaning into essential marketing, business & Web3 topics and answer the question, “What’s happening now in Marketing, what’s ahead, and how can you lead the way?” This show isn’t just for marketers. It’s for those who believe the impossible is actually just improbable and with the right execution, they can change a whole market's perspective. Available starting Tuesday, April 5th wherever you get your podcasts. 'Marketing Against The Grain' is brought to you by The HubSpot Podcast network.

03/29/2022

•

1 min

4.8

out of 5

354 Ratings

Too Good to Speed Up!

May 23

Lsenick

Usually I listen to podcasts at 1.5 speed, but not Marketing Against the Grain. They are too informative, too knowledgeable, and so innovative that I learn tons every podcast. Sometimes I listen twice. As an author, I get so many cool marketing ideas listening to these guys I have to keep my notes app open. Talk about creativity they have it in spades. Thank you. You two are amazing, and keep going against the grain.
AI First, Marketing Second

Jun 30

sloaneebalonee

I used to love this podcast, but lately it is literally nothing but AI. It’s less a marketing podcast, more AI in marketing podcast if we’re being honest.
Creative, Insightful, and Packed with Actionable Tips

Apr 23

AdQueenSuz

This podcast is a must-listen for marketers who want to stay ahead of the curve. I’ve learned so many valuable hacks and shortcuts—especially around AI and automation—that I’ve been able to implement right away. These guys are not only super creative but also incredibly generous with the insights they share. Every episode is full of practical strategies and fresh perspectives that actually move the needle. Highly recommend!
A one-of-a-kind podcast!

06/16/2024

sfn177

It’s so unbelievably rare to find a smart, authentic, real marketing podcast. This is it. Inspiring and a joy to listen to.
Informative but beware of tactics

10/21/2024

BryanMully

Informative show that speaks about AI in digital marketing. The hosts are heavily influenced by Anthoropic and Hubspot. I’m in the fence with their tactics, a lot of what is discussed would be considered spammy and borderline black hat. Proceed with caution.
Too much talk

06/23/2024

Kazanov

The podcast covers good topics. I find it very wordy. Lots of talk about nothing. Sometimes after an hours chapter I am still unsure what is the take away.
A Realtor

04/25/2024

EugeneOregon ducks

Your 6 day course topic was amazing, but then again all your shows are very helpful. I have above average decades on my birthday card. But Jumped in using gpt4 in the fall. I am learning so much from your shows.
Lively conversation and I always learn something!

12/08/2023

apl-ceramicist

I’m a data scientist quite removed from the marketing world, but I am so happy this pod somehow came across my radar! I learn about new things every episode. And I love the dynamic hosts.
GBT Show

11/10/2023

PR Pro1286

Can you please go over how you think about and would build a GBT in real time? Also, show how you’d use Zapier to make it even better. Thank you!
Kipp Stop Talking Over Kieran!

07/08/2023

swimmer10

Love the show!

Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Hubspot's SVP of Marketing), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.