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Evergreen Marketing (formerly CarrotCast)
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Evergreen Marketing (formerly CarrotCast)

Author: Brady Winder, Trevor Mauch

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If your business relies solely on you to generate leads and you want to finally get off the ‘marketing hamster wheel’, this is the podcast. We share step-by-step how to execute online, *AHEM!*, Evergreen Marketing to generate consistent, high-quality leads, so you can ultimately build a business of freedom & impact.

*Every THURSDAY we share the proven strategy & tactics, unique data, and marketing insights you need to succeed at SEO, content marketing, website conversion, paid ads, and more. Hosted by Carrot CEO Trevor Mauch & Content Strategist Brady Winder.

*Every other TUESDAY we interview Carrot members, real estate investors, agents & expert marketers who are crushing lead generation & closing deals so you get a deeper, behind-the-scenes look at how they do it. Hosted by Brady.

***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/

***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF

***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.

*Formerly known as the CarrotCast Podcast
585 Episodes
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This one is packed! We're talking about how to get backlinks, how many you need to rank, buying vs building, and creative ways to get high-authority backlinks with less effort. Listen in! Mentioned in this Episode:Your first citations: https://help.carrot.com/tutorial/citations/Google Business Optimization: https://youtu.be/F6w1HFatej0?si=SUcBZnXvCuA_YVrfCarrot site audit: https://carrot.com/site-audit/https://www.thehoth.com/https://www.connectively.us/ ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years. 
Chris is a general contractor who switched over to Carrot from his Hubspot website which "looked cool but was getting [him] no leads." He spent one weekend making Carrot work for his construction business and just four days after launching he got his first lead that turned into a signed contract. And another one a few weeks later that turned into a $150k remodel project! Listen in to find out how Chris is crushing content marketing & SEO to help him scale his construction business. ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years. 
When it comes to optimizing your content to rank well in Google, what matters most? We cover the foundation, the dos & don'ts of keyword density, headings, meta descriptions, and more! Doing this handful of things right across all of your content is critical if you're just starting your SEO journey. Listen in! ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years. 
Daniel has generated over 1,000 Carrot leads through his Carrot Lead Generation hub, a.k.a. website. He's usually ranked number one in his competitive market of San Antonio, Texas. In our conversation, we talk about:The first steps Daniel took in SEO in the first 90 days and first yearWhat he would do differently in his marketing if he had to start all overHow negotiating with his SEO leads is very different (and easier) than other lead sourcesHow Daniels's "buy box" has evolved over the years and he's able to make use of every lead he generatesWhat Daniel is doing to flip the stigma around wholesaling and real estate investingMentioned in this Episode:Daniels' Carrot site: https://www.sellmyhousefastsatx.com ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years. 
Maybe you're not yet a Carrot member or you're new to Carrot, but you're wondering -"what do I need to buy to get ranked in Google ...how much SEO does Carrot do for me?" The short answer is - there's no automatic shortcut to banking #1. But the good news is, a lot of the foundational work is done for you. Today Trevor & Brady break down the fundamentals so you can understand what time OR money you need to put in, in order to rank and get results with Carrot & SEO. ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years. 
How do you use ChatGPT & Carrot's tools to create content in less time that has real potential to rank in Google? Trevor & Brady share Google's stance on AI-generated content, how to make sure your content is unique, and what mistakes to avoid when using AI for content creation. Listen in! ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years. 
With a million keywords to rank for in Google, how do you decide what's going to generate you the most leads? Trevor & Brady share a simple & powerful method for keyword research if you're just getting started with SEO. ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years. 
The way Krystal & Dedric Polite run their marriage and their business is something we could all aspire to. Sure it's cool being on a T.V. show (A&E's 50/50 Flip) and having a $5M real estate portfolio, but the gold nuggets I picked up in my conversation with them were about having a crystal clear vision backed by a purpose beyond themselves, their counter-culture, yet effective approach to dating that has allowed their marriage to thrive, and how they've managed their finance as they went from W2 to wholesaling to flipping and owning multiple businesses. I hope you enjoy this as much as I did. Listen in for a true behind-the-scenes look!Dedric & Krystal are stars of the house-flipping reality TV show 50/50 Flip on Hulu & A&E. The Polites are rare keynote speakers, coaches & entrepreneurs who actually own & operate multiple highly profitable 7 figure businesses.Mentioned in this episode:The Polite's free training on how to make money wholesaling houses without tons of cash or credit: https://politewealthportal.com/vsl-lpThe Polite's 4-Week LIVE Virtual Wholesaling Accelerator: https://politewealthportal.com/4weekwholesalingacceleratorThe Polite's Renovational Wealth Facebook Community: http://www.Facebook.com/renovationalwealthacademyThe Polite's Carrot Site: https://www.politeproperties.com/  ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years. 
Why and when should you even care about starting Google and Facebook Ads? Trevor & Brady break down the first steps of what to focus on when it comes to paid lead generation, so you can supplement your SEO by getting motivated leads quickly. ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years. 
Not-so-obvious, tactical tips on how NOT to destroy your site conversion. Trevor & Brady share shed light on the biggest causes as to why you might not be converting visitors into leads, so you can understand the exact content & formatting you need if you want a high-performing site. Listen in. ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years. 
How do you actually set up your website AKA Lead-gen hub in a way that both Google & prospects love? Trevor & Brady share the fundamentals of what your site MUST have in order to rank & convert leads. Don't settle for random acts of marketing! ;) Listen in. ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years. 
Start here. Is Evergreen Marketing worth it, where does it fit into my business and what even is it? Trevor & Brady lay the foundation & aim to shift the way you think about marketing as a whole, so you can generate better leads with less headache. Listen in. ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years. 
Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A in the Carrot Facebook groupCheck out Trevor's brand new podcast: The Entrepreneur Freedom Formula ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years. 
Over 500 episodes in, we're changing things up big time! Stay tuned next week for my brand new podcast, The Entrepreneur Freedom Formula. ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years. 
Meet Sophia. She's 16 years old and learned how to wholesale land this summer. She happens to be the daughter of land coaches Michelle & Jack Bosche, but they're not making it too easy for her. In our conversation Michelle & Sophia talk about her journey of closing her first land deal, how they work together as a family unit with so much going on, and what it takes to make it as a young, new investor. Listen in!Mentioned in this episode:BecomingWealthy.comhttps://www.michellebosch.com/https://www.landprofitgenerator.com/ ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years. 
For me and many of other ambitious entrepreneurs, less impact means less joy. That's why this episode, I'm talking about how much ambition is enough (or too much) and more importantly how to harness it by intentionally focusing it on others. This is about burnout prevention. Listen in. ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years. 
You've worked hard on your website to generate leads. That's why today we're playing defense - Katie & Trevor are taking a look at what NOT to do when it comes to design & conversion. Listen in to find out what you can do to make your website work even harder for your business. Mentioned in this episode:carrot.com/marketplacehttps://carrot.com/blog/high-converting-real-estate-website/8 Factors of the 5 Highest Converting Carrot Websites ANALYZED w/ Katie Stapko:  https://youtu.be/s--KySRki00 ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years. 
For leaders, it's too often lonely at the top. If you feel lonely in a crowded room because you struggle to relate to the people around you, I'm here to share a handful of specific ways that I have combatted this in my life. Stop doing life alone and listen in. CarrotCast.com   ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years. 
This year I’m going to breakdown my journey, my wins, my mistakes, and what I learned along the way. I’m going to share with you the biggest mindset shifts you can make in conjunction with the framework that help propelled Carrot to getting on INC 5000’s fastest growing companies list for 5 years in a row to scale your business in 2024! Here’s What You’ll Learn On This Free CallA key philosophy at Carrot is to be “always improving.” These frameworks and lessons are what has propelled Carrot into being in INC 5000 for 5 years in a row which happens to less than 1% of companies that make the list in the first place. Plug & Play FrameworkDownload my entire plug & play framework for crafting a 1 year and 3 year business strategy that grew Carrot into one of the fastest growing companies in America 5 years in a row. Biggest Mindset ShiftsWhy I’ve shifted my focus from years of “fast growth” to a sustainable business that give me and my team joy, while staying profitable. Shift income into wealthHow I shifted my active income into long-term wealth, the financial modeling I use to make sure all my eggs aren’t in 1 basket, and how I’m hedging against inflation in 2024. Reflecting on 2023, it’s been quite a rollercoaster. None of us could have predicted the twists and turns it brought. And as we step into 2024, the future remains uncertain. In these unpredictable times, it’s crucial to ask ourselves: “How do we keep our focus on what truly matters?”  That’s why for the past five years, I’ve hosted the “EPIC Planning Call” to share the blueprint I use for success. This process has not only secured our spot on the INC 500/5000 list but also empowered us to thrive amidst challenges. It’s a plan that brings freedom rather than chaining us to the grind. Join me on Dec 27th at 10 am Pacific. Let’s craft actionable plans for 2024 together, learning from my wins and losses. The question is, will you just hope for the best or commit to making 2024 your standout year? ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years. 
I had the opportunity to sit down with Ross Hamilton, a guy who 1) Built Connected Investors, grew it, and exited for a hefty lump sum, 2) shares unique insight into why the traditional mom & pop real estate investing model is changing as we know it, and 3) grew up riding semi-pro BMX with Dave Mira. Our convo was filled with gold nuggets from the perspective of someone who's scaled as an investor. I hope you enjoy it :) Mentioned in this episode:Connected InvestorsRoss's non-profit: Saving Homes ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years. 
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Comments (3)

Mr ROI

way too long to get to the interview 8 minutes is too long

Aug 21st
Reply (1)

Amaan Hasan

I just wanted to take a minute and leave review not only as a person who is looking to go into business with Trevor and and the rest of the folks at oncarrot to do my websites in the near future.. but also assomeone who loves to learn! I think that it's awesome that you don't just have Real Estate Investors on your show, but include folks who discuss all different act aspects of life, like mindset, which is the most important thing for anybody in anything that we want to do in life is mindset so I love that you have you know added this gentleman to the show. it was really nice to hear from him and I definitely am excited to to see his next book. the I thank you Trevor and I hope the show continues

Apr 17th
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