What’s driving the experience economy‪?‬ The Experience Makers

In this episode, The Experience Makers look at the growing need for immediacy, privacy, and trust; the evolution of shopping habits; AI and the rise of the voice interface and more. Wunderman Thompson Technology’s Leigh Gammons is joined by Adobe's Jamie Brighton to discuss how marketers and technologists are responding and how the technology is changing to fulfil consumer expectations.
 
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Produced by Breaking Atoms
Music produced by Imperial