Commerce Chefs pb+j

Roo & You is all about having fun and building a community of parents.

In this week's episode, Tom and Kyle chat with Rozin, Co-founder and Chief Revenue Officer at Roo & You, about how their family-owned businesses built their customer base through community and personalized customer service. Their unique marketing strategy has allowed them to create a loyal base of customers who are truly invested in their community-centric brand. He also shares the benefits and challenges that came with working with family and what he learned from the experience. TLDR; it turns out that family businesses can get along just fine together!

You can learn more about our guest here:
https://ca.linkedin.com › rozin-abbas-44484945

Shoppinggives, is a social impact eCommerce platform that aligns your customer's
purchases with their values. Here to chat with Tom and Kyle is Ben Astin, Director
of Partnerships at ShoppingGives where he dives into doing good in the retail
space through strategic partnerships and new business opportunities with retailers
that are revolutionizing the future of commerce. Having a customer-centric social
impact platform can grow your business by connecting your customers to the
things they value most.

No two customers are the same. 

Joined in this episode is Gina Yuter who is the Partnerships Manager at Syte hailing all the way from Tel Aviv. Syte is powered by AI and brings visual discovery to your shopping experience. Gina talks about the importance of personalizing every customer's experience based on what they look at on an everyday basis, of course without being intrusive. 


Learn more about our guest:

https://il.linkedin.com/in/gina-kann-yuter

How will NFTs affect the future and the eCommerce space?

Co-founder and COO of Novel, Anna Merzi, joins Tom and Kyle for episode 8 where she speaks on the Web3 space and how Novel is making it easily accessible and digestible for everyone. The world of Cryptocurrency is still esoteric and can be intimidating as we see these terms all over our social feeds on a daily basis but don’t know exactly where to begin. Anna breaks down what these are and how they can benefit your business and customers IRL while also being sustainable. 

https://www.linkedin.com/in/annamerzi

In episode 7, Tom & Kyle discuss the process of becoming Climate Neutral Certified as well as submitting pb+j to becoming a Bcorp certified agency. No one better to have other than Dubinia, the Project Manager and Sustainability Strategist at pb+j. Dubinia shares her morning routine and her secrets to becoming a more sustainable business and so much more.

Learn more about our guest:
Dubinia, Project Manager and Sustainably Business Strategist at pb+j

How a self-run pandemic start-up leaned into ritual, community, and holistic self-care to grow.Attention new DTC founders! In the fast-paced world of eCommerce, time is of the essence. But what is the essence of time? Kyle and Tom talk with skincare and retail veteran, Rene Jaidi Harding, Founder of Skin Amity, to explore the idea of slowing things down at the start-up stage. Rene and the guys touch on product-market fit, hand-crafted education around products, and leaving space to allow each micro-interaction with customers to serve a larger purpose.Learn more about our guest:Rene Jaidi Harding, Founder of Skin Amity:  www.SkinAmity.com