The Story of a Brand

The Story of a Brand

Welcome to The Story Of A Brand Show. Hear the unique entrepreneurial journeys of 1000+ Consumer Brand founders. We tap into the doubts, failures, wins and inspirations that come with building Consumer Brand startups in extremely competitive times. Whether you own a brand or work for one, you will learn from our guests as they share the building blocks of their brand’s evolution. Who knows, you may even discover a few new products that become faves.

Episodes

April 18, 2024 58 mins

This episode is brought to you by Compass Rose Ventures and SARAL  - The Influencer OS for Brands


Welcome to another enlightening episode in which Ramon Vela dives deep into the journey of Mike Mahar, a visionary entrepreneur and partner at Digital Stronghold


The Digital Stronghold is a multi-brand platform supporting leading digitally native men’s apparel, accessories, and grooming brands in accelerating their growth.


Mike ...

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This episode is brought to you by Compass Rose Ventures and SARAL  - The Influencer OS for Brands


In this inspiring episode, Ramon Vela dives into the fascinating world of entrepreneurship with a unique twist – mushrooms. 


His guests, Co-Founders Stephanie Moyal and Jake Mellman, are the innovative minds behind Troop, a company reshaping how we view and consume mushrooms. 


Their story is not just about mushrooms; it’s a tale o...

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This episode is brought to you by Compass Rose Ventures and SARAL  - The Influencer OS for Brands.


Welcome to today’s episode, in which Rose Hamilton, Founder of Compass Rose Ventures, discusses the fascinating journey of Franne Golde, Founder and CEO of Franne Golde and a former songwriter who danced her way into the fashion industry and established a thriving specialty retail brand. 


Franne Golde is a women's apparel brand that...

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This episode is brought to you by Compass Rose Ventures and SARAL  - The Influencer OS for Brands


In this enlightening episode, Ramon Vela takes a deep dive into the world of food and beverage with Aishwarya Iyer, Founder, CEO, and visionary behind Brightland


Join us as we uncover the passion, challenges, and innovative strategies behind building a brand that’s as much about quality and sustainability as it is about its produ...

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This episode is brought to you by Compass Rose Ventures and SARAL  - The Influencer OS for Brands

 

In this episode of “The Story of a Brand,” Ramon Vela delves into the compelling story of Jing Gao, Founder, CEO, and visionary behind the modern Chinese food brand Fly by Jing


From the brand’s humble beginnings to its place on the shelves of major retailers, Gao’s journey is a narrative of personal and professional evolution, m...

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This episode is brought to you by Compass Rose Ventures and SARAL  - The Influencer OS for Brands


In this captivating episode of “The Story of a Brand,” Ramon Vela interviews Nate Taylor, CEO and Founder of Keyspan, about the transformative potential of personalized healthcare. 


It’s an episode packed with insights, ideas, and inspiration for anyone looking to navigate the changing landscapes of health and wellness in the 21st ...

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This episode is brought to you by Compass Rose and SARAL  - The Influencer OS for Brands


In this episode, Ramon Vela dives into the burgeoning e-commerce strategy of “try before you buy” with Benjamin Davis, Founder, and CEO of TryNow. TryNow reshapes online shopping and drives brand loyalty and sales. 


We unpack the significance of this approach, its impact on consumer confidence, and how it’s becoming an antidote to the chall...

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This episode is brought to you by Compass Rose Ventures and SARAL  - The Influencer OS for Brands. 


Join Ramon Vela for this special episode featuring Walter Faulstroh, CEO and Co-Founder of HUM Nutrition


HUM’s mission is to help everyone look and feel their absolute best. Combining the exact, pure, and potent nutrients for visible, life-changing results, each unique formula starts with beauty from within. Each formula is made ...

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This episode is brought to you by Compass Rose Ventures and SARAL  - The Influencer OS for Brands.


In this episode, our host, Rose Hamilton, Founder of Compass Rose, interviews Kathryn Bricken, CEO and Founder of Doughlicious - The London Dough Co


Doughlicious - The London Dough Co. is an award-winning dough company that uses all-natural ingredients, is gluten-free and offers many dairy-free, vegetarian, and vegan options.


All...

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This episode is brought to you by Compass Rose and SARAL  - The Influencer OS for Brands


Today, we have a special episode featuring Uri Minkoff, the co-founder of BodyHealth, who shares his entrepreneurial journey and insights into the health and nutrition sector.


With a focus on quality and purity of ingredients, BodyHealth products are crafted to help you achieve and maintain optimum health and vitality. Specifically, the Bod...

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This episode is brought to you by Compass Rose and SARAL  - The Influencer OS for Brands.


In this episode, Ramon Vela delves into the fascinating world of entrepreneurship and business revitalization with Cara Barde, the CEO and Owner of Crow Canyon Home


Join us as we unpack Cara’s inspiring journey and explore the strategies that transformed a struggling company into a thriving enterprise.


Crow Canyon Home offers the largest ...

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This episode is brought to you by Compass Rose  and SARAL  - The Influencer OS for Brands


In this episode, Ramon Vela interviews Brad Charron, CEO of ALOHA


ALOHA is an employee-owned and operated company committed to making the healthiest, best-tasting plant-based protein products on the planet. 


ALOHA’s product portfolio includes protein bars, drinks, and powders that taste as good as they are for you, proving that you don’t ...

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This episode is brought to you by Compass Rose  and SARAL  - The Influencer OS for Brands


In this episode, Ramon Vela interviews Ayeshah Abuelhiga, Founder & CEO of Mason Dixie Foods. Mason Dixie was created to provide fresh, fast, and affordable Southern comfort food to the masses. 


Their original solution was perfecting the biscuit – making them with hormone-free dairy, real butter, and no preservatives. Through grassroots supp...

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This episode is brought to you by Compass Rose and SARAL  - The Influencer OS for Brands


In this episode, we interview Andy Hunter, Founder and CEO of BookShop.org. Bookshop is an online bookstore that aims to financially support local, independent bookstores.


Bookshop is also a BCorp - a corporation dedicated to the public good. By design, they give away over 80% of their profit margin to stores and affiliates of stores: publica...

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This episode is brought to you by Compass Rose Ventures  and SARAL  - The Influencer OS for Brands


In this episode, Ramon Vela interviews Ian Yung, Senior VP of Revenue at Tonal. We take you on a journey through Ian’s career shift from the automotive industry to the cutting edge of fitness technology. 


Below are the key takeaways from our conversation:


* His transition from a traditional industry to a fast-paced tech environment...

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This episode is brought to you by Compass Rose Ventures  and SARAL  - The Influencer OS for Brands


Today, host Ramon Vela interviews Rob Fried, CEO of ChromaDex and maker of Tru Niagen®


ChromaDex is the global authority on nicotinamide adenine dinucleotide (NAD+), focusing on the science of healthy aging. 


The ChromaDex team, including world-renowned scientists, works with independent investigators from esteemed universities a...

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This episode is brought to you by Compass Rose Ventures  and SARAL  - The Influencer OS for Brands


Today, host Ramon Vela interviews Jason Ryder, Co-Founder and Chief Technology Officer at Oobli. Oobli makes seriously sweet proteins changing the world, one bite at a time. 


Sweetness from protein—not sugar—is the breakthrough you’ve been waiting for! They’re good for your body and the planet, but their fantastic taste will keep yo...

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This episode is brought to you by Compass Rose Ventures  and SARAL  - The Influencer OS for Brands


Today, Ramon Vela interviews Gara Post, Co-Founder and Chief Creative Officer of The NOW. The NOW, a new concept massage boutique, has quickly become LA's hottest new wellness destination for locals and globe-trotting influencers alike. 


The NOW reinvents the way people think about and experience massages by creating a luxury servic...

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This episode is brought to you by Compass Rose Ventures  and SARAL  - The Influencer OS for Brands


Today, host Ramon Vela interviews Alice Zhang, Founder of myPocketCFO. myPocketCFO is the new intelligent finance management platform for growing eCommerce and omnichannel consumer brands. 


It delivers real-time auto-bookkeeping, analytics, monthly reconciliation, and CFO advice all in one place. 


Unlike traditional accounting firm...

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This episode is brought to you by Tidio and SARAL - The Influencer OS


Join host Rose Hamilton, Founder of Compass Rose Ventures, as she sits down with Andrew Laudato, Chief Operating Officer of The Vitamin Shoppe, to discuss the fascinating evolution from a technologist to a retail leader. 


In this episode, we’ll discover the innovative strategies The Vitamin Shoppe is employing to navigate the retail landscape amidst technologic...

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